Brand Profile · Michigan
Bridges medicinal and cultural cannabis without condescending to either audience. Naturopathic formulation team. Consumer goods design team. The combination produces something the category has been missing.
Canopy North has figured out how to speak to a wellness consumer without medicalizing the experience or dumbing it down. Their formulation team comes from naturopathic medicine; their design team comes from consumer goods. The products look good, work well, and don't make any claims they can't support. Michigan's most interesting wellness brand, by some distance.
DirectCannabis Take
"They've figured out how to speak to a wellness consumer without medicalizing or dumbing down. Genuinely rare."